Afternic is GoDaddy's premium domain marketplace, offering something unique: the Fast Transfer network. This allows instant domain transfers at participating registrars, eliminating the typical 5-7 day wait time that kills many domain sales.
If speed matters to your domain business, Afternic should be part of your selling strategy. Here's how to maximize your success on the platform.
What Is Afternic?
Afternic is a premium domain marketplace owned by GoDaddy (acquired in 2013). It focuses on:
Fast Transfer Network
Instant transfers at 100+ partner registrars. Buyers get domains immediately—no waiting.
DLS Syndication
Your listings appear on 100+ partner sites including GoDaddy, Network Solutions, and registrar search results.
Registrar Integration
When someone searches for your domain at a partner registrar, they see your listing.
End-User Focus
Afternic attracts end-users (businesses) more than domain flippers—better prices.
Understanding Fast Transfer
Fast Transfer is Afternic's killer feature. Here's how it works:
Traditional vs. Fast Transfer
Traditional: Buyer purchases → Seller initiates transfer → 5-7 day ICANN waiting period → Transfer completes
Fast Transfer: Buyer purchases → Domain instantly appears in buyer's account (same day)
Fast Transfer Requirements
- Domain must be at a Fast Transfer-enabled registrar (GoDaddy, Namecheap, etc.)
- Domain must be unlocked and eligible for transfer
- Domain must have been registered for 60+ days
- You must enable Fast Transfer in your Afternic settings
Afternic Fee Structure
| Sale Type | Commission | Notes |
|---|---|---|
| Standard Sale (via DLS) | 20% | Most common—syndicated listings |
| Fast Transfer Sale | 20% | Instant transfer at partner registrars |
| Premium Placement Sale | 15% | If you pay for premium listing |
| Direct Afternic.com Sale | 15% | Buyer finds you on Afternic directly |
Fee Tip
Afternic's 20% commission is higher than some competitors, but the DLS network and Fast Transfer often justify the premium through faster sales and higher prices from end-users.
Listing Strategy
Setting the Right Price
- Afternic attracts end-users willing to pay more—price accordingly
- Use "Make Offer" to capture interested buyers at any price point
- Set minimum offers at 25-30% of your Buy Now price
- Premium domains benefit from fixed Buy Now pricing
Optimizing Visibility
- Enable Fast Transfer on all eligible domains
- Ensure domains are properly categorized
- Use accurate, keyword-rich descriptions
- Consider Premium Placement for high-value domains
Afternic vs. GoDaddy Auctions
Both are GoDaddy properties, but serve different purposes:
| Feature | Afternic | GoDaddy Auctions |
|---|---|---|
| Primary Use | Premium listings, end-users | Auctions, expired domains |
| Buyer Type | End-users, businesses | Mix of investors and end-users |
| Pricing Model | Fixed price, Make Offer | Auctions, Buy Now |
| Fast Transfer | Yes (main feature) | Limited |
| DLS Syndication | Yes (100+ sites) | No |
| Best For | Quality .com domains | Volume, expired hunting |
Frequently Asked Questions
Do I need a GoDaddy account for Afternic?
Afternic accounts are linked to GoDaddy accounts. If you have a GoDaddy account, you can access Afternic through your dashboard.
Can I list domains from any registrar on Afternic?
Yes, but Fast Transfer only works with partner registrars. Domains at other registrars can still be listed but will use traditional transfer methods.
How does DLS syndication work?
When you list on Afternic, your domain appears in search results at 100+ partner registrars. If someone searches for your exact domain at GoDaddy or Network Solutions, they'll see your listing.
Names.Center Editorial Team
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